The Allora Hotel is a unique hotel in the heart of Chicago, where every experience, whether it be lodging or dining, is given the same level of sophisticated consideration. Travelers and locals alike are offered the opportunity to take a moment of pause and get lost in exploration.

Role: Lead Designer
Copywriter: Olivia Crandall
Client: Grand Transformations
Agency: Grip (2020)

Concept and Naming, Brand Identity